The Cradle Blog

Product updates, deep dives, and lessons from building modern business communications.

Each new customer brings their unique set of challenges in a start up.

As much as you try to define an ideal customer and stick to it, sales are sales, dollars-in offset dollars-out and extend runway.

Cradle
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Your customers want to talk to you

Your customers want to talk to you

We know what it’s like to start a new business.

Cradle
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But what if I need to be tied to my desk (figuratively)?

But what if I need to be tied to my desk (figuratively)?

One of the questions that we love to tout has been “It’s 2017. Why are you still tied to your desk?"

Alex Cathro
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5 tips on how to choose an outbound calling software

5 tips on how to choose an outbound calling software

They say that sales makes the world go 'round. Whether you agree or not, outbound calling to this day is still one of the easiest ways to reach a prospect with

Cradle
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5 Helpful Hacks to Keep Your HubSpot CRM Data Tidy

5 Helpful Hacks to Keep Your HubSpot CRM Data Tidy

As we start approaching the halfway point of 2022, it’s important to do a bit of a workplace tidy up; especially of the data within your HubSpot CRM.

Cradle
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3 Ways HubSpot and Cradle can set your customer-facing teams up for success

3 Ways HubSpot and Cradle can set your customer-facing teams up for success

Customer-facing teams need the best systems in place to ensure they’ve got all their ducks in a row before any conversation begins.

Cradle
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